I’m a marketing automation consultant with a strong background in creative strategy. I specialize in digital marketing, full cycle nurturing and technology empowerment for marketing and sales alignment.
I’m also the Director of Marketing for Alula – A thoughtful technology company that creates home automation security systems for alarm dealers and installers.
Early in my career I worked with non-profits building the fundamentals of online organizing with a digital strategy; including modules on theory of change, email strategy, list growth and maintenance, and earned media campaigns.
I enjoy working with B2B and B2C clients of all sizes… providing strategic insight to their prospect engagements, campaign strategy, advanced segmentation, technology integrations, and execution.
My 10+ years experience in both digital non-profit and for profit industries included a variety of roles (campaign developer, online organizer, marketing automation consultant, digital project manager and marketing director), adds unparalleled value to any marketing team.
I’m a certified platform expert on many marketing automation platforms including Pardot and Hubspot. I also have extensive knowledge in Salesforce.com and am a certified administrator.